Insights

Creating a Commodity

Valuable Commodities

When you think of commodities, the first things that jump to mind are probably gold, oil, or diamonds, with parking spots unlikely to make an appearance. But why not? Parking is, in fact, quite the commodity. It’s needed by everyone (who drives), often can be hard to come by, and can be quite valuable in […]

Less Is More In Parking – Except When It Isn’t

Less Is More In Parking – Except When It Isn’t

While in life many of us try to do more with less, in the parking Industry that isn’t always possible.

For close to 100 years, building codes have required builders to create many more parking spots than were needed. However, these minimal requirements have become outdated and […]

Strengthening Your Best Customer Base

Your Company’s Best Asset
Many times, people spend so much time and effort trying to recruit new customers that they forget about the customer base they already have. Existing customers, of course, are the best source of revenue and that makes them your most important asset. Keeping people who already use your services happy is the […]

Driving and Parking – Distraction Free

The New and Distracting 

The typical driver in today’s day and age is confronted by a whole slew of distractions, many of which didn’t even exist a decade or two ago. In the car itself, songs need to be chosen and skipped on the mp3 player, texts need to be answered or consciously ignored, the gps […]

Make the New Year a Calmer One

 

Stress, Zen, and New Beginnings
The start of a new year often invokes images of cross legged people calmly meditating with soft music in the background as they breathe in good energy and vow to refrain from eating chocolate.  The excitement, indulgence, and stress of the holidays are over and everyone is ready for some calm, […]

Happy Holidays, Happy Parkers

                   

 

 

Hey, that’s my spot!

As the holidays are quickly approaching, people everywhere are scurrying for parking spots. At a time when tensions are high, excitement is palpable, and everyone has somewhere they needed to be fifteen minutes ago, parking guidance is more relevant than ever. Make […]

Parking Guidance and Long Distance Relationships

The main purpose of parking guidance is quite simple – give your parkers the best data to make the most informed decisions before they travel or search for a spot. Have you thought of giving better data to parkers based on where they are? Should everyone see the same occupancy levels no matter where they […]

Parking Guidance on your Back to School Shopping List

Class Schedule…check. Textbooks…Check. Laptop…Check. Parking Guidance…check!
Adam starts class at 10:20, has a 2 hour break at 2, and has class at 6 pm every other day. Professor Hinting teaches every Tuesday and Thursday but is available in her office on Wednesday evenings. Steven just sat in traffic for 15 minutes and needs parking immediately or […]

Managing Stress with Parking Counting and Guidance Technology

Lateness
In the parking profession, we often have to deal with stressed patrons. Lateness, an impact of our increasingly congested roadways, increases stress levels for drivers as they struggle to arrive to their destinations on time. Whether it’s a hospital appointment, flight, movie, or math class, being late creates a negative experience. It also starts the […]

Using Parking Counter Technology To Reveal Payment Compliance

In an effort to reduce both manpower and technology costs from parking operations, many operators and asset owners have transitioned from fully manned gated facilities to self-directed payment schemes (pay and display, pay by plate, pay by space, pay by phone). While the savings of these control methods are evident and immediate upon the removal […]